Is Your Marketing Working?
I’ve been studying the book “Marketing Rebellion” by Mark Schaefer, for nearly two years now. It drives home the need for companies to be more “human” going forward. In this video, I’ll share a concept Mark teaches called “Artisanal Marketing” and the importance of representing a brand that people believe in. When your customers believe in your just cause, they will fight for you and even pay more for your services. Watch and then think of ways you can improve your brand by increasing your value! #90DaysToBetter #TheBorrowSmartTeam #ChangingTheIndustry
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About Trevor Hammond
Since 1998, Trevor Hammond has helped thousands of families finance their homes and make smart decisions when it comes to their personal finances. Now, as a sought-after mortgage advisor, coach, speaker, and author, Trevor Hammond continues to focus on helping people enjoy more money, less stress, and more life.
As the co-author of Borrow Smart, Repay Smart and his 2018 follow up book, Mortgages, Money and Life, Trevor has created unique financial coaching programs and spoken in front of thousands of people on his book concepts ranging from improving cash flow and savings, managing liabilities, to advanced real estate financing strategies for homeowners.
His passion for providing financial education and his ability to innovate unique processes that help both clients and originators excel, has led Trevor to become a top producer and build a #1 branch in the country for mortgage lending company Sierra Pacific Mortgage.
Whether Trevor is speaking to hundreds of people from the stage, working on his next book or mentoring a Loan Officer one-on-one as a High Trust™ Leader, he is pursuing his greatest passion of all: Coaching.
