90 Days to Better: Is Your Marketing Working?

Is Your Marketing Working?

I’ve been studying the book “Marketing Rebellion” by Mark Schaefer, for nearly two years now. It drives home the need for companies to be more “human” going forward. In this video, I’ll share a concept Mark teaches called “Artisanal Marketing” and the importance of representing a brand that people believe in.  When your customers believe in your just cause, they will fight for you and even pay more for your services. Watch and then think of ways you can improve your brand by increasing your value! #90DaysToBetter #TheBorrowSmartTeam #ChangingTheIndustry

About Trevor Hammond

As a veteran of the mortgage industry, Trevor Hammond is the co-author of "Borrow Smart, Retire Rich," a Certified Mortgage Adviser and a founding Faculty Member and Contributor to the National Institute of Financial Education (www.niofe.org). And he has provided thousands of homeowners with the clarity and confidence to make smarter decisions when it comes to their mortgages and money. In 2013 he launched an entirely new kind of mortgage company: Aspire Mortgage Group, which is committed to educating and empowering homeowners to increase savings, eliminate bad debt, and safely increase net worth. The specialized group of mortgage professionals at Aspire Mortgage Group have redefined what homeowners should expect from a mortgage company. To learn more about Trevor Hammond and our team of mortgage advisors please visit our website at www.aspiremortgagegroup.com or email Trevor directly: trevor.hammond@sierrapacificmortgage.com. Aspire Mortgage is a Sierra Pacific Mortgage Partner.
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