Dear Loan Officer: The Law of the Scale Part 2

Dear Loan Officer,

Happy Tuesday! Last week I shared about the High Trust Law of the Scale which states, “If you want more business, have fewer clients.” The victory isn’t getting a client to do business with you once, it’s getting a client to never be able to forget about you. Does your customer know that you want them as a customer for life? 

I wish you all the best!